In order to improve its domestic existence and boost its existing sales records, Xiaomi on Tuesday launched Mi Exchange programme in India. The Chinese firm has partnered with New Delhi-based Cashify to allow Indian customers swap their existing handsets with fresh Xiaomi smartphones. The brand new development evolves days following an IDC report claimed the Xiaomi had joined Samsung since the top smartphone vendor in the country in the third quarter this season.
Under the Mi Exchange programme, customers need to visit a Mi Home store nearby their location to purchase a new Xiaomi smartphone in return of their old phone. The Cashify group will determine the valueof the dated model and then suggest a suitable quantity that will be discounted for the brand new Xiaomi offering. The resale value of the handset in exchange will be based on the Cashify app. This usually means that you can get a preview of the amount that would receive on the exchange of your handset by heading on to the Cashify site.
Customers exchanging their old phones to get a new Xiaomi smartphone can also opt for a pickup service from Cashify by which their dated handsets will be picked up right from their phone location. In this circumstance, the customers will be required to pay the whole amount to their new purchase in the Mi Home store and Cashify will cover them to get their old models at a later stage.
“In collaboration with Cashify, we have introduced a new programme – Mi Exchange which lets you exchange your old smartphone for a new Xiaomi smartphone. What you have to do is simply bring your old smartphone to some nearest Mi Home,” Xiaomi said while announcing the new development via its community forums.
Additionally, just one device can be exchanged with an available Xiaomi smartphone at Mi Home, and the unit being exchanger must be nicely listed in Cashify portfolio.
Debuted in India back in July 2015, Xiaomi already has a strong presence in the market. While the cheap handsets are the secret to the achievement of this Beijing-headquartered business, its expansion through online and offline channels has also helped in taking on the competition. The business established as many as 13 Mi Home outlets across the country in just seven months following the introduction of its first brick-and-mortar store in Bengaluru in May. Earlier on Tuesday, Xiaomi announced the establishment of its third Indian facility that is specifically designed to manufacture power banks everywhere. The company partnered with Shenzhen-based HiPad Technology and established both Mi Power Bank 2i as the first creation of the new factory.